EITZEN INDUSTRIAL GROWTH

SELECTED CLIENT WORK

Complex industrial expertise, made easier to buy.

We work with industrial and infrastructure companies whose products and services take real explanation. These engagements show how we connect technical substance to positioning, proof, demand and sustained commercial execution.

WATER / WASTEWATER / UTILITIES / INFRASTRUCTURE TECHNOLOGY

Seven engagements

Different markets. The same commercial discipline.

Each engagement starts with the specific operating problem, buyer and sales reality. The work then extends into the messages, materials, campaigns and systems needed to move that market.

01 / WASTEWATER INFRASTRUCTURE

RedZone Robotics

Making specialized wastewater inspection, cleaning and assessment services easier to find and understand.

PAID SEARCH / SEO / CONTENT / ANALYTICS

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02 / GROUNDWATER TREATMENT

ATEC Water Systems

Turning groundwater treatment expertise and project history into market demand.

POSITIONING / TECHNICAL CONTENT / DIGITAL DEMAND / REP SUPPORT

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03 / INFRASTRUCTURE ASSESSMENT

Xylem

Building digital destinations and campaigns for specialized infrastructure assessment services.

MULTI-BRAND WEBSITES / CAMPAIGNS / CONTENT

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04 / WATER QUALITY INTELLIGENCE

KETOS

Building a marketing function for connected water quality monitoring and analytics.

FRACTIONAL LEADERSHIP / PRODUCT MARKETING / DIGITAL EXECUTION

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05 / INDUSTRIAL WATER SOFTWARE

Pani Energy

Building the marketing function behind industrial water intelligence.

FRACTIONAL LEADERSHIP / POSITIONING / CONTENT / COMMUNICATIONS

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06 / INFRASTRUCTURE MONITORING

Mobiltex

Marketing strategy across two eras of pipeline, gas and water infrastructure monitoring.

MARKETING LEADERSHIP / BRAND / DIGITAL / DEMAND STRATEGY

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07 / WATER & WASTEWATER

Bishop Water Technologies

A long-term marketing partnership spanning website strategy, SEO, technical content, paid search and measurement, helping Bishop Water build greater market visibility and a more established internal marketing function.

STRATEGY / WEBSITE / SEO / CONTENT / PAID SEARCH / ANALYTICS

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WHAT CONNECTS THE WORK

Technical truth, commercial direction and the systems to keep moving.

Positioning

Define why a technical offering matters to a specific buyer, in the language of the problem they need to solve.

Proof

Turn projects, technical knowledge and customer experience into credible evidence that supports evaluation.

Demand

Connect websites, content, campaigns, sales support and measurement to the priorities that move the business.

YOUR EXPERTISE SHOULD BE EASIER TO FIND, TRUST AND BUY.

Have a complex offering and a market that needs to understand it?

We help industrial and infrastructure companies connect technical expertise to commercial growth.

WORK WITH US

EITZEN INDUSTRIAL GROWTH

Growth strategy and execution for industrial technology companies selling into complex markets.

Insights Work Services About Work with us

Serving industrial technology companies worldwide