Xylem
Global leader in providing innovative water technology solutions
Xylem is a global leader in providing innovative water technology solutions to address water challenges faced by communities, industries, and governments around the world. With a rich history dating back to 2011, Xylem has become a recognized name in the water industry, known for their expertise in water treatment, wastewater management, water transport, and analytics. They offer a comprehensive portfolio of products and services, including pumps, monitoring and control systems, treatment technologies, and advanced data analytics, to help customers efficiently manage water resources and protect the environment.
Xylem’s solutions are used in a wide range of applications, from municipal water supply and wastewater treatment to industrial processes, agriculture, and beyond. Their cutting-edge technologies are designed to optimize water usage, minimize waste, and improve the quality and availability of water resources. Xylem is also a leader in smart water management, leveraging advanced data analytics, and Internet of Things (IoT) capabilities to enable real-time monitoring, predictive analytics, and remote control of water systems. With a commitment to sustainability, innovation, and customer satisfaction, Xylem is driving the future of water technology, making a positive impact on global water challenges and helping create a more sustainable water future for generations to come.
- Marketing Campaign Development
- Copywriting – Social Media
- Design Services (Figma, Photoshop)
- Web Design
- Market Research Services – Condition Assessment

Nature’s Water Engineers: Can Beavers Help the American West Fight Drought?
Across the drought-stricken American West, researchers are reconsidering what water infrastructure can look like. In Utah, that includes putting one of nature’s original water engineers back to work.

A Tale of The Eitzen Name
This article, Tracing the Eitzen Legacy, chronicles the remarkable odyssey of my particular Eitzen family, whose roots stretch back to Northern Germany and the ancient Frisian lands, and who, over the course of several hundred years, found their way to the heart of Paraguay.

How Much Should a Small B2B Business Budget for Marketing?
For a small B2B business, the right marketing budget is the cost of a focused, workable plan to support its commercial goals. It should cover

B2B Marketing Analytics: Turn Data into Better Commercial Decisions
Marketing analytics should help you decide where to invest, what to improve and what to investigate. Learn how industrial B2B companies can connect digital signals with lead quality and sales progress.

What Is a Fractional CMO?
A fractional CMO is a senior marketing leader who works on an ongoing, part-time basis to set direction, build the function and hold the work accountable to commercial goals.

Why Hire a Chief Marketing Officer (CMO)?
As early stage businesses look to scale and grow, they often need to make strategic marketing decisions that can have a significant impact on their bottom line. This is where a Chief Marketing Officer (CMO) comes in.